Copyright © 2012 Eva Abreu Productions LLC All rights reserved.
Speaker | Author | Social Media Trainer | Business Columnist
Professional Organizer
| STO | Sort Things Out Organizing | Contact Eva
Saturday Evenings, 11pm ET / 8pm MT & PT
KFNX-AM 1100 AM Phoenix, AZ
Listen live at
www.1100KFNX.com
11 p.m ET / 8 p.m. MT & PT
Always interested in your story, Eva Abreu is the host of a new radio talk show on KFNX-AM 1100 talking about technology, social media, PR and marketing, small business, organizing tips, local Arizona topics and more. Be a sponsored guest, click HERE for info or contact Eva: Email: Eva@EvaAbreu.com
ARCHIVED PLAYBACK: PHIL SIMON (recorded Feb. 18, 2012) [CLICK:Listen Archive]
Phil SImon is a futurist, recognized technology and management expert, author and
dynamic speaker and writer for hire.
On our show, Phil will talk about his latest book The Age of the Platform and how four companies, Amazon, Apple, Facebook, and Google, aka The Gang of Four, have ascended to absolutely astounding heights over the last five to seven years. These companies excel via their superior use of technology. They have built incredible ecosystems. They’ve embraced partnerships and external innovation. Beyond all of this, The Gang of Four has embraced an entirely new way of doing business: The Platform.
Phil’s contributions have been featured on NBC, CNBC, Huffington Post, The Globe and Mail, the American Express Open Forum, Fast Company, Technorati, ComputerWorld, ZDNet, abcnews.com, forbes.com, The New York Times, ReadWriteWeb, and many other sites.
He is the author of four books: Why New Systems Fail: An Insider's Guide to Successful
IT Projects (Cengage, 2010), The Next Wave of Technologies: Opportunities in Chaos
(Wiley, 2010), The New Small: How a New Breed of Small Business is Harnessing the
Power of Emerging Technologies (Motion Publishing, 2010), and The Age of the Platform:
: How Amazon, Apple, Facebook, and Google Have Redefined Business (Motion Publishing,
2011),
Phil consults companies on how to optimize their use of technology and is a sought-after speaker on emerging trends and technologies. He also writes for a number of technology-oriented media outlets. He holds degrees from Carnegie Mellon University and Cornell University.
Connect with Phil on Twitter: @philsimon Website: http://www.philsimonsystems.com
In the Sports Corner
with Chad Ackerman
Join Chad, a local sports enthusiast and commentator, as he shares his thoughts and observations about local and national sports. Send your comments, questions & email to Chad via: Sports@EvaAbreu.com
Have an idea for a show topic? Would you like to be a guest or a sponsor of our show?
We welcome your feedback.
Contact Eva:
Tel. 1-877-708-0884 Email: Eva@EvaAbreu.com
Eva
Abreu Productions LLC - 200 Centennial Ave, Suite 200, Piscataway, NJ 08854
Archive Shows:
Dec. 31, 2011 Guest: Marilyn Jenett
Jan. 14, 2012 Guest: Ginger Pugliese
...coming soon: Jan. 21, 2012 Toni House
Feb. 4, 2012 Terri Huggins, David Wheeler
Feb. 11, 2012 Guest: Left Seat Restaurant
Be Heard! Be a Guest
Eva is looking for new people and businesses to interview on
her sponsored guest segments. Limited spots available at affordable rates; includes
a 10, 20 or 30 minute recorded interview segment, plus one-on-one media and social
media coaching.
CLICK HERE for info or contact Eva: Email: Eva@EvaAbreu.com
Eva Abreu, contributing author
for the upcoming book
Mastering the Art of Success
ARCHIVED PLAYBACK: PETER SHANKMAN (recorded Feb. 11, 2012)
[ CLICK to LISTEN ] listen or download interview (10 minutes)
Peter shares his thoughts about why people use social media during events such as the Super Bowl. He also talks about his favorite commercials from the big game and discusses how brands and businesses can use social media to connect with customers.
Peter Shankman is an entrepreneur, author, speaker and worldwide connector. He is recognized worldwide for radically new ways of thinking about social media, PR, marketing, advertising, creativity, and customer service.
He is the founder of HARO, Help a Reporter Out, and is vice president at Vocus, Inc. Peter is also founder and CEO of The Geek Factory, Inc., a boutique marketing and public relations strategy firm located in New York City. His clients have included Snapple Beverage Group, NASA, The U.S. Department of Defense, Walt Disney World, The Ad Council, American Experss, Discovery Networks, Napster, Juno, Harrah’s Hotels and many others.
Peter is the author of two books: Customer Service: New Rules for a Social Media World (Que, 2010) and Can We Do That? Outrageous PR Stunts That Work and Why Your Company Needs Them (Wiley and Sons, 2006).
A marketing pundit for several national and international news channels, including Fox News, CNN, and MSNBC, Peter is frequently quoted in major media and trade publications, including The Wall Street Journal, Los Angeles Times, New York Daily News, Associated Press, Reuters, and USA Today.
Connect with Peter on Twitter: @petershankman Website: http://www.shankman.com
Previous Guests (recorded Feb. 25, 2012):

David Meerman Scott [ CLICK to LISTEN ]
David talks about his new book Newsjacking: How to Inject your Ideas into a Breaking News Story and Generate Tons of Media Coverage. He’ll describe how the traditional PR model—sticking closely to a preset script and campaign timeline—no longer works the way it used to. Enter newsjacking: the process by which you inject your ideas or angles into breaking news, in real-time, in order to generate media coverage for yourself or your business. David Meerman Scott is a professional marketing, leadership, and social media speaker and the author of eight books including three international bestsellers. Web: http://www.DavidMeermanScott.com
Doug Zanger [ CLICK to LISTEN ]
Doug is vice president of marketing for Stillwell Partners, NY and the guy behind the Advertising Week Social Club. He started working with Advertising Week in 2007 as the main host for WADV, The Voice of Advertising Week. A 15-year veteran of creativity and media, Doug is constantly seeking unique ways to tell stories using audio and the written word with and for clients. His most important job? Being a father to a three year old boy with endless energy, a newborn baby girl and husband to a woman who clearly is among the most patient on the planet. Web: http://about.me/zanger
Bill Corcoran, creator of the ButtBench [ CLICK to LISTEN ]
Bill is the owner of Bath Extras LLC, New Jersey and creator of the Butt Bench, a safe bathtub seat / storage bench that requires no installation. He’ll talk about how he created the Butt Bench and how his customers have found his bench to be a big help in the bathtub not only for ladies shaving their legs, but also for seniors, disabled family members, pet owners and families with young children. The Butt Bench is made in the USA by a family-owned business. Web: http://www.buttbench.com
Previous Guests Broadcast: March 17, 2012
Bob Jacobs [ CLICK to LISTEN ]
Bob is a senior NASA spokesperson and serves as a deputy associate administrator for the Office of Communications. His innovative work incorporates emerging technologies into NASA’s communications activities to better share the agency’s compelling story. He launched and moderates many of the agency's highly recognized social media and multimedia initiatives, and is responsible for NASA's award-winning Internet homepage NASA.gov and NASA Television. Follow Bob on Twitter or LinkedIn.
Ron Brooks [ CLICK to LISTEN ]
Ron is the President of the Arizona Council of the Blind (AzCB). The mission of the organization is to promote an improved understanding of the capabilities and needs of people who are blind or visually impaired residents of and visitors to the State of Arizona, and to work to improve the social, economic, educational, employment and civic opportunities which are available to blind and visually impaired people within Arizona. The 2012 AzCB Conference and Convention will take place from April 19 to 21 at the Doubletree by Hilton in Tucson. Contact AzCB: Web http://www.acb.org/arizona, Address: Arizona Council of the Blind, Inc. , 3124 E. Roosevelt St., Ste. 4, Phoenix, AZ 85008, Tel. (602) 273-1510. Twitter: @ArizonACB
Latricia Woods [ CLICK to LISTEN ]
Latricia is a Public Information Officer for the City of Maricopa, Arizona. The City has worked diligently to establish a strong social media presence to engage it’s various audiences, locally, regionally, nationally and even internationally. The various sites that the City has a presence on serve a distinct purpose: Facebook is great to share information and and provide presentations, videos and links. Twitter is great for short bits of information or information that is immediate. LinkedIn helps the City of Maricopa to connect with people who may be looking at the City as a potential employer or to locate their company and allows for discussions on forums to gather information and dialogue. Each site is also a vehicle to connect people with the City's website http://www.maricopa-az.gov for additional information.
Previous Guests Broadcast: March 31, 2012
Carra Riley [ CLICK to LISTEN ]
Carra Riley, of Williams, Arizona, is a small business and real estate consultant, speaker and author of the Cosmic Cow Pie book series. In 2008, she started the Golden Rule web site project. Carra and her husband are past owners of the Incredible Machine in Tahoe and Colorado. They have previously lived in Maui, Hawaii where her heart still resides. She’s a mom, step-mom and grandmother. Her personal mission statement: To help people, one at a time, with heartfelt joy and humor. Web: http://www.CosmicCowPie.com , connect with Carra on Facebook and Twitter.
Ken Doctor [ CLICK to LISTEN ]
Ken Doctor, a leading news industry analyst, is the author of “Newsonomics: Twelve New Trends that Will Shape the News You Get” (St. Martin’s Press, 2010). As a consumer media and news industry analyst for Outsell, a global research and advisory firm, and through his own company, Content Bridges, he covers transformation of the news media, as it moves from print and broadcast to digital, focusing on changing business models and the journalism created. A veteran of the digital news industry, he combines deep experience as an executive in news strategy, revenue models and journalism. His experience includes 21 years with Knight Ridder, as well as time spent in the worlds of magazines, alternative journalism and syndication. His book “Newsonomics”, now available in English, Mandarin, Korean and Portuguese, is available in print and e-book at Amazon and Barnes and Noble and at many local booksellers. Connect with Ken on Twitter: @kdoctor or on his website: http://www.newsonomics.com
Featured Guest Broadcast: April 7 & April 14, 2012 at 11 p.m. ET / 8 p.m. MT & PT
Brian Moran discusses “6 Ways Small Businesses Can Use Social Media”
Brian is Executive Director of Sales Development for the Wall Street Journal. His focus is on the financial and small business markets. He has spent the last 20 years helping America's entrepreneurs realize their dreams. Prior to launching Veracle Media and Moran Media Group, Brian worked at Inc. Magazine, Entrepreneur Magazine, Success Magazine and Medical Economics Magazine. Brian currently sits on several boards of entrepreneurial organizations, including: The Small Business & Entrepreneurship Council, US Chamber of Commerce Small Business Council, SCORE's National Marketing Council and The Rothman Institute of Entrepreneurial Studies. Connect with Brian on Twitter: @brianmoran, visit The Wall Street Journal Small Business website at http://wsj.com/smallbusiness